Webinar

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MARKETING & TECHNOLOGY WEBINAR

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Go Digital or Die: A Webinar for Baby Boomer Business Owners

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Struggling to adapt in today’s digital business landscape? Don’t panic. Inside this free webinar series you will learn from two baby boomer business owners, Frank and Kristin, who have ran successful digitally centric companies for over 30 years.

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or learn more about what’s inside

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or learn more about what’s inside

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HOW CAN YOUR COMPANY GENERATE MORE REVENUE THAN EVER BEFORE?

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MORE TRAFFIC  MORE LEADS  MORE SALES

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GO DIGITAL

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What does that involve? And how can you—baby boomer business owners—understand and take advantage of 21st century technology?

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title=”” target=”_self” link_attributes=”” alignment=”center” modal=”” hide_on_mobile=”small-visibility,medium-visibility” class=”” id=”” color=”default” button_gradient_top_color=”” button_gradient_bottom_color=”” button_gradient_top_color_hover=”” button_gradient_bottom_color_hover=”” accent_color=”” accent_hover_color=”” type=”” bevel_color=”” border_width=”” border_radius=”” border_color=”” border_hover_color=”” size=”” stretch=”no” icon=”” icon_position=”left” icon_divider=”no” animation_type=”” animation_direction=”left” animation_speed=”0.3″ animation_offset=””]Watch the webinar series[/fusion_button][/fusion_builder_column][fusion_builder_column type=”3_5″ layout=”3_5″ spacing=”0px” center_content=”no” link=”” target=”_self” min_height=”” hide_on_mobile=”large-visibility” class=”” id=”” background_image_id=”” hover_type=”none” border_color=”” border_style=”solid” border_position=”all” border_radius_top_left=”” border_radius_top_right=”” border_radius_bottom_right=”” 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(CLICK THUMBNAIL TO WATCH TRAILER)

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GO DIGITAL

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What does that involve? And how can you—baby boomer business owners—understand and take advantage of 21st century technology?

[/fusion_text][fusion_separator style_type=”default” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” class=”” id=”” sep_color=”” top_margin=”10px” bottom_margin=”10px” border_size=”” icon=”” icon_circle=”” icon_circle_color=”” width=”” alignment=”center” /][fusion_button link=”#webinarform” text_transform=”uppercase” title=”” target=”_self” link_attributes=”” alignment=”center” modal=”” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” class=”” id=”” color=”default” button_gradient_top_color=”” button_gradient_bottom_color=”” button_gradient_top_color_hover=”” button_gradient_bottom_color_hover=”” accent_color=”” accent_hover_color=”” type=”” bevel_color=”” border_width=”” size=”” stretch=”no” icon=”” icon_position=”left” icon_divider=”no” animation_type=”” animation_direction=”left” animation_speed=”0.3″ animation_offset=”” border_radius=””]Watch the webinar series[/fusion_button][/fusion_builder_column][fusion_builder_column type=”3_5″ layout=”3_5″ spacing=”0px” center_content=”no” link=”” target=”_self” min_height=”” hide_on_mobile=”small-visibility,medium-visibility” class=”” id=”” background_image_id=”” hover_type=”none” border_color=”” border_style=”solid” border_position=”all” border_radius_top_left=”” border_radius_top_right=”” border_radius_bottom_right=”” border_radius_bottom_left=”” box_shadow=”no” box_shadow_vertical=”” box_shadow_horizontal=”” box_shadow_blur=”0″ box_shadow_spread=”0″ box_shadow_color=”” box_shadow_style=”” padding_top=”” padding_right=”0px” padding_bottom=”” padding_left=”0px” margin_top=”” margin_bottom=”” background_type=”single” gradient_start_color=”” gradient_end_color=”” gradient_start_position=”0″ gradient_end_position=”100″ gradient_type=”linear” radial_direction=”center center” linear_angle=”180″ background_color=”” background_image=”” background_position=”left top” background_repeat=”no-repeat” background_blend_mode=”none” animation_type=”” animation_direction=”left” animation_speed=”0.3″ animation_offset=”” filter_type=”regular” filter_hue=”0″ filter_saturation=”100″ filter_brightness=”100″ filter_contrast=”100″ filter_invert=”0″ filter_sepia=”0″ filter_opacity=”100″ filter_blur=”0″ filter_hue_hover=”0″ filter_saturation_hover=”100″ filter_brightness_hover=”100″ filter_contrast_hover=”100″ filter_invert_hover=”0″ filter_sepia_hover=”0″ filter_opacity_hover=”100″ filter_blur_hover=”0″ last=”true” first=”false” border_sizes_top=”0″ border_sizes_bottom=”0″ border_sizes_left=”0″ border_sizes_right=”0″ type=”3_5″][fusion_text columns=”” column_min_width=”” column_spacing=”” rule_style=”default” rule_size=”” rule_color=”” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” class=”” id=””]

(CLICK THUMBNAIL TO WATCH TRAILER)

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Baby boomer business owners are at a disadvantage; they weren’t born into the Internet. It kinda snuck up on them, and not it’s “everything” when it comes to business. Here’s a foundational overview that will set the stage for upcoming webinars. Good place to start.

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You can’t manage what you don’t understand. In this episode, Frank and Kristin reveal how the web works and what you need to know in order to manage your own site and other technology successfully. Everything will become very clear, even those pesky acronyms.

[fusion_youtube id=”WntM20QA10Y” alignment=”center” width=”640″ height=”400″ autoplay=”false” api_params=”” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” class=”” css_id=””][/fusion_youtube][/fusion_modal][fusion_modal name=”trailer-3″ title=”Trailer Episode 3: Your App is Your Business” size=”large” background=”” border_color=”” show_footer=”no” class=”” id=””]

Your business is now represented digitally—so much so that your “app” is your business (and vice-versa). People expect to have a digital relationship with your company. You are competing against all of the other experiences customers are having with other companies (not just in your industry). Are you meeting those expectations? Or falling behind?

[fusion_youtube id=”cfT7aZE8c9U” alignment=”center” width=”640″ height=”400″ autoplay=”false” api_params=”” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” class=”” css_id=””][/fusion_youtube][/fusion_modal][fusion_modal name=”trailer-4″ title=”Trailer Episode 4: How to be Successful Marketing Online” size=”large” background=”” border_color=”” show_footer=”no” class=”” id=””]

There’s more to marketing online than just building a site and hoping they will show up. Or putting all your eggs into one channel, which has been a disaster for many baby boomer business owners. Here’s the big picture from a management perspective.

[fusion_youtube id=”899Vm7jmTCE” alignment=”center” width=”640″ height=”400″ autoplay=”false” api_params=”” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” class=”” css_id=””][/fusion_youtube][/fusion_modal][fusion_modal name=”trailer-5″ title=”Trailer Episode 5: How to Manage Developers & other Tech Savvy Specialists” size=”large” background=”” border_color=”” show_footer=”no” class=”” id=””]

Learn about what’s the same, and what’s different about hiring today’s tech savvy specialists. Also inside—in-house versus outsourcing tradeoffs and how to tell if a developer is any good.

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HOW CAN YOUR COMPANY GENERATE MORE REVENUE THAN EVER BEFORE?

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MORE TRAFFIC  MORE LEADS  MORE SALES

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THIS CAN BE APPLIED TO VIRTUALLY ANY MARKET

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